Achieve a natural, camera-ready complexion with e.l.f. Cosmetics Flawless Satin Foundation. This lightweight, oil-free liquid formula provides buildable medium-to-full coverage with a beautiful semi-matte satin finish. It blends seamlessly to help improve uneven skin tone and texture, while glycerin works to hydrate and soften the skin for a comfortable, long-lasting wear.Features
Lightweight, oil-free liquid formula
Provides buildable medium-to-full coverage
Delivers a semi-matte, satin finish
Helps improve uneven skin tone and texture
Infused with glycerin to hydrate the skin
100% vegan and cruelty-free
How To Use
For long-lasting performance, apply primer before application of foundation.
Using a foundation brush or sponge, blend the formula onto the forehead, nose, cheeks, chin, jawline, and upper neck.
WarningsFor external use only. Discontinue use if signs of irritation appear.IngredientsWater (Aqua), Cyclopentasiloxane, Isododecane, Propylene Glycol, Butylene Glycol, Cetyl PEG/PPG-10/1 Dimethicone, Hydrogenated Polyisobutene, Dimethicone, Polymethylsilsesquioxane, Trimethylsiloxysilicate, Sorbitan Sesquioleate, Phenyl Trimethicone, Quaternium-18 Bentonite, Glycerin, Sodium Chloride, Magnesium Stearate, Magnesium Palmitate, Magnesium Gluconate, Lauryl PEG-10 Tris(trimethylsiloxy)silylethyl Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer, Silica, Triethoxycaprylylsilane, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium EDTA. MAY CONTAIN: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
Achieve a flawless, airbrushed look with this lightweight liquid foundation. The buildable, oil-free formula blends naturally into the skin, blurring imperfections for a beautiful semi-matte, satin finish. Enriched with glycerin, it helps to hydrate and soften your skin while providing long-lasting, medium-to-full coverage that feels comfortable all day.Features
Lightweight, oil-free formula
Buildable medium-to-full coverage
Provides a semi-matte, satin finish
Blurs imperfections for a smooth appearance
Long-wearing formula
Infused with glycerin to hydrate the skin
How To Use
Apply a primer to prep the skin.
Using a foundation brush or sponge, blend the formula onto the forehead, nose, cheeks, chin, jawline, and upper neck.
For long-lasting performance, apply a setting powder and setting spray to lock in your look.
WarningsFor external use only. Discontinue use if signs of irritation appear. Keep out of reach of children.IngredientsWater (Aqua), Cyclopentasiloxane, Isododecane, Propylene Glycol, Butylene Glycol, Cetyl PEG/PPG-10/1 Dimethicone, Hydrogenated Polyisobutene, Dimethicone, Polymethylsilsesquioxane, Trimethylsiloxysilicate, Sorbitan Sesquioleate, Phenyl Trimethicone, Quaternium-18 Bentonite, Glycerin, Sodium Chloride, Magnesium Stearate, Magnesium Palmitate, Magnesium Sulfate, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Silica Dimethyl Silylate, Triethoxycaprylylsilane, Disodium EDTA. MAY CONTAIN: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
Achieve a beautiful, natural-looking flush of color with this lightweight, non-drying lip stain. The innovative formula provides a sheer tint and a healthy, glossy sheen in a single step. Its long-wearing, buildable color feels fresh on the lips and won't transfer, giving you a comfortable, lasting look.Features
Lightweight, non-drying formula
Delivers a sheer tint of color with a glossy finish
Long-wearing and transfer-proof
Buildable formula for customizable intensity
Convenient one-step application
How To Use
Apply directly to the center of your lips.
Blend the color outwards towards the edges.
IngredientsWater (Aqua), Diphenyl Dimethicone, Octyldodecanol, Ethylcellulose, Alcohol, Phenyl Trimethicone, Ppg-26-Buteth-26, Polyacrylamide, Peg-40 Hydrogenated Castor Oil, 1,2-Hexanediol, Pentylene Glycol, C13-14 Isoparaffin, Caprylyl Glycol, Laureth-7, Ethylhexylglycerin, Phenoxyethanol, Propylene Glycol. MAY CONTAIN: Red 33 (Ci 17200), Yellow 6 (Ci 15985), Red 28 (Ci 45410), Blue 1 (Ci 42090), Yellow 5 (Ci 19140).
Discover a comfortable, long-lasting lip color with this innovative glossy lip stain. Its lightweight, non-drying formula provides a sheer wash of buildable color with a high-shine, glossy finish that won't transfer. Perfect for a subtle hint of color or a more vibrant look, this stain leaves lips feeling hydrated and looking brilliant with just one swipe.Features
Lightweight, non-drying formula
Delivers a sheer pop of color with a glossy finish
Long-lasting and transfer-proof
Buildable formula for customizable intensity
Infused with hydrating Mango Seed Butter
How To Use
For a sheer wash of color, apply one coat to the center of your lips and gently blot.
For a bolder look and more shine, apply a second coat.
WarningsFor external use only. Discontinue use if signs of irritation appear.IngredientsBis-Diglyceryl Polyacyladipate-2, Water (Aqua), Diisostearyl Malate, Diphenyl Dimethicone, Hydrogenated Polyisobutene, Octyldodecanol, Glycerin, Polysorbate 60, Sorbitan Isostearate, Pentylene Glycol, Mangifera Indica (Mango) Seed Butter, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Squalane, Ceteareth-20, Phenoxyethanol, Fragrance (Parfum), Ethylhexylglycerin, Benzyl Benzoate, Hexyl Cinnamal, Linalool. MAY CONTAIN: Yellow 6 (CI 15985), Red 33 (CI 17200), Yellow 5 (CI 19140), Blue 1 (CI 42090).
Drench your lips in a sheer wash of high-shine color with this nourishing, non-sticky lip oil. The ultra-glossy formula is infused with a blend of beneficial ingredients to leave your pout feeling soft, hydrated, and comfortable.Features
Provides a high-shine, glossy finish
Non-sticky, comfortable formula
Infused with squalane, apricot oil, and avocado oil for hydration
Features a plush, oversized cushion applicator for easy application
Can be worn on its own or over lipstick
100% vegan and cruelty-free
How To Use
Apply directly to bare lips for a sheer wash of color and shine.
Layer over your favorite lipstick for a glossier finish.
IngredientsHYDROGENATED POLYISOBUTENE, POLYISOBUTENE, CAPRYLIC/CAPRIC TRIGLYCERIDE, DIISOSTEARYL MALATE, TRIISOSTEARYL CITRATE, ETHYLHEXYL PALMITATE, SILICA DIMETHYL SILYLATE, SQUALANE, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, PERSEA GRATISSIMA (AVOCADO) OIL, PRUNUS ARMENIACA (APRICOT) KERNEL OIL, PUNICA GRANATUM SEED OIL, TOCOPHERYL ACETATE, ETHYLHEXYLGLYCERIN, PHENOXYETHANOL, FRAGRANCE (PARFUM)
Achieve a stunning, wide-eyed look with e.l.f. Cosmetics Incredi-Curl Mascara. This ultimate curling mascara is designed to lift, curl, and add impressive volume to your lashes. Its unique double-sided, curved silicone brush works to separate and define each lash, while the long-lasting, smudge- and flake-resistant formula ensures your look stays perfect all day.Features
Curls and lifts lashes for an eye-opening effect
Unique curved brush for maximum curl and definition
Short bristles add volume, while long bristles separate and lift
Smudge-resistant and flake-resistant formula
Vegan and cruelty-free
How To Use
Wiggle the brush from the root to the tip of your lashes.
For a more intense look, apply a second coat.
IngredientsWATER (AQUA), COPERNICIA CERIFERA (CARNAUBA) WAX, PVP, STEARIC ACID, EUPHORBIA CERIFERA (CANDELILLA) WAX, GLYCERYL STEARATE, CETYL ALCOHOL, OZOKERITE, HYDROGENATED VEGETABLE OIL, RICINUS COMMUNIS (CASTOR) SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, TOCOPHERYL ACETATE, CELLULOSE, STEARYL STEARATE, CAPRYLYL GLYCOL, PHENOXYETHANOL, AMINOMETHYL PROPANOL, ETHYLHEXYLGLYCERIN. MAY CONTAIN: BLACK 2 (CI 77266).
Achieve perfectly defined, natural-looking eyebrows with the e.l.f. Cosmetics Instant Lift Waterproof Brow Pencil. This dual-sided tool features a fine, retractable tip for precise application and a spoolie brush for effortless grooming and blending. Its creamy, smudge-proof, and waterproof formula ensures your brows stay flawless all day, providing a polished look with minimal effort.Features
Dual-sided, retractable design for convenience.
Fine tip for creating precise, hair-like strokes.
Integrated spoolie brush for combing and blending.
Creamy, smudge-proof, and waterproof formula for long-lasting wear.
Shapes, defines, and fills in brows for a natural finish.
How To Use
Use the spoolie end to brush your eyebrow hairs upward.
With the pencil tip, fill in and define your brows using short, hair-like strokes in the direction of your natural hair growth.
Use the spoolie to gently brush through and blend the color for a natural-looking finish.
IngredientsCaprylic/Capric Triglyceride, Polyethylene, Ethylhexyl Palmitate, Microcrystalline Wax (Cera Microcristallina), Copernicia Cerifera (Carnauba) Wax, Ozokerite, Mica, Silica, Tocopheryl Acetate, Vitis Vinifera (Grape) Seed Oil, Phenoxyethanol, Caprylyl Glycol. MAY CONTAIN: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
Achieve a radiant, lit-from-within glow with this unique putty-to-powder blush. Its creamy, buildable formula blends effortlessly into the skin, delivering a luminous pop of color to the cheeks. Infused with nourishing argan oil and vitamin E, this lightweight blush provides a smooth, seamless finish that is both long-lasting and non-greasy.Features
Unique putty-to-powder formula with a luminous finish
Infused with skin-loving argan oil and vitamin E
Highly pigmented and buildable color
Blends seamlessly into skin for a natural glow
Lightweight and non-greasy feel
How To Use
Using a blush brush or clean fingers, gently pat the blush over the apples of your cheeks.
Continue patting for a smooth, seamless blend.
Build up the color to your desired intensity for a bolder look.
IngredientsPhenyl Trimethicone, Silica, Aluminum Starch Octenylsuccinate, Polymethyl Methacrylate, Polyethylene, Microcrystalline Wax (Cera Microcristallina), Phenoxyethanol, Tocopheryl Acetate, Caprylyl Glycol, Argania Spinosa Kernel Oil, Glycerin, Diethylhexyl Syringylidenemalonate, Caprylic/Capric Triglyceride. MAY CONTAIN: Titanium Dioxide (CI 77891), Red 6 Lake (CI 15850), Red 28 Lake (CI 45410), Blue 1 Lake (CI 42090), Red 7 Lake (CI 15850), Yellow 5 Lake (CI 19140), Iron Oxides (CI 77491, CI 77492, CI 77499), Manganese Violet (CI 77742), Red 22 Lake (CI 45380).
This small stipple brush is expertly designed for the soft, layered application of your favorite liquid or powder face products. Its unique two-layer bristle design picks up and deposits the perfect amount of product, allowing you to build coverage from sheer to full for a flawless, airbrushed finish. Its compact size makes it the perfect tool for travel and on-the-go touch-ups.Features
Small, travel-friendly size
Creates a sheer, airbrushed finish
Two-layer bristle design for controlled application
Ideal for use with liquid or powder foundation, blush, or bronzer
Made with 100% synthetic, vegan, and cruelty-free bristles
How To Use
Swirl the brush over your desired liquid or powder product.
Gently stipple the brush onto the face to deposit color.
Blend in a soft, circular motion to achieve a seamless finish.
IngredientsThis brush is made with 100% animal hair-free, synthetic Taklon bristles.
This gel-based face primer effectively grips makeup for long-lasting, all-day wear while hydrating the skin. Its translucent formula smooths the complexion, creating a soft-focus effect and an ideal base for all skin types and tones. Enriched with Hyaluronic Acid, it helps retain moisture for a plump and moisturized feel.Features
Gel-based primer formula that grips makeup
Moisturizes, preps, and smooths the skin for an even makeup application
Provides a soft-focus, translucent finish
Enriched with Hyaluronic Acid to help skin retain moisture
Non-comedogenic (does not clog pores)
Suitable for all skin types
How To Use
Apply evenly to a clean face using your fingertips to pat the product into the skin.
Allow 30 seconds for the primer to set and become tacky before applying makeup.
IngredientsWater (Aqua), Butylene Glycol, Glycerin, PEG-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Trideceth-9, 1,2-Hexanediol, Disodium EDTA. May Contain: Blue 1 (CI 42090), Yellow 5 (CI 19140).
Achieve perfectly defined, natural-looking brows with this ultra-fine brow pencil. The micro-slim tip allows for precise, hair-like strokes, while the creamy, smudge-proof formula glides on smoothly for a long-lasting finish. The dual-sided design features a convenient spoolie brush to comb and shape brows for a flawlessly groomed look.Features
Ultra-fine, retractable tip for extreme precision
Creates natural, hair-like strokes
Creamy, smudge-proof formula
Dual-sided design with a spoolie for grooming and shaping
Vegan and cruelty-free
How To Use
Use the spoolie end to brush your eyebrow hairs upward.
Use the fine tip of the pencil to draw small, hair-like strokes in an upward motion to fill in any sparse areas.
Use the spoolie to comb through and shape your brows for a defined look.
IngredientsCaprylic/Capric Triglyceride, Polyethylene, Ethylhexyl Palmitate, Microcrystalline Wax (Cera Microcristallina), Copernicia Cerifera (Carnauba) Wax, Ozokerite, Mica, Silica, Tocopheryl Acetate, Vitis Vinifera (Grape) Seed Oil, Phenoxyethanol, Caprylyl Glycol. MAY CONTAIN: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
A buildable, fiber-infused wax-gel that tints, volumizes, and tames eyebrows for a fuller, natural-looking finish. This formula adds definition and hold, while the precision brush ensures easy, flawless application for perfectly groomed brows.Features
Buildable wax-gel hybrid formula
Infused with fibers to add volume and create a fuller appearance
Tames, tints, and holds brows in place
Features a small precision brush for easy and controlled application
100% vegan and cruelty-free
How To Use
Apply the gel alone or as a top coat over brow powder or pencil.
Starting from the inner corner of the brow, use short, upward strokes to brush the product through.
Follow the arch to the tail of the brow.
Apply additional coats to build more volume.
IngredientsWater (Aqua), Alcohol, Euphorbia Cerifera (Candelilla) Wax, C10-13 Isoparaffin, Glyceryl Stearate, Kaolin, Magnesium Aluminum Silicate, PEG-100 Stearate, C9-11 Isoparaffin, Nylon-66, Tocopheryl Acetate (Ve), Polyacrylate-13, Phenoxyethanol, Microcrystalline Wax (Cera Microcristallina), Polyisobutene, Sodium Bicarbonate, Ethylhexylglycerin, Caprylyl Glycol, Polysorbate 20, Alumina. MAY CONTAIN: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
